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Structured learning sessions for investors, executives, and business leaders operating in or entering African markets, grounded in live case studies and real market contexts.
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Corporate engagements
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Bespoke masterclasses and executive sessions for companies, investors and public institutions, designed around your market, your sector and your team.
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Interested in a masterclass and advisory engagement for your institution?
We design sessions around your market and follow them through into advisory work.
Tourism as a Driver of Economic Growth in Africa
A two-day masterclass with the Addis Ababa Tourism Commission, Oxford Africa Business Alliance and Saïd Business School. Six Oxford-affiliated practitioners led sessions on global brand & marketing, finance & investment, building a hospitality business, restorative & agro-tourism, sports tourism, and tourism technology.
In partnership with
Addis Ababa Tourism Commission
Oxford Africa Business Alliance
Saïd Business School, University of Oxford
Speakers and outcome
Facilitator
Elim ShankoFounding Partner, Regenerative Africa
Day 1 · Aug 31
Blessing AbengGlobal marketing and storytelling for tourism
Charles KweninFinance & investment
Andrew OladoyinBuilding a hospitality business
Day 2 · Sep 1
Luisa RomeroRestorative and agro-tourism for people and place
Nathan ShankoBuilding the sports tourism economy
Felix OchefuTourism technology and the digital journey
OutcomeThe sessions were synthesised into a confidential strategy advisory brief and technical annex for a municipal government client.
Interested in a masterclass and advisory engagement for your institution?
We design sessions around your market and follow them through into advisory work.
Corporate engagements
Commission a masterclass
Tell us about your organisation and what you would like the session to cover. We will reply by email.
Enquiry received
Thank you. We will be in touch to discuss your session.
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